Corporate Storyteller / Contentwriter (f/m/d)

  • BayWa r.e.
  • Arabellastraße 4, 81925, Munich, Germany
  • Marketing, Communication, PR
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At BayWa r.e. we r.e.think energy - how it is produced, stored and can be best used to enable the global renewable energy transition that is essential to the future of our planet. Based in 30 countries, BayWa r.e. is a leading global renewable energy developer, service provider, distributor and energy solutions provider. Operating throughout Europe, the Americas and Asia-Pacific, we are strategically investing in emerging markets around the world, actively shaping the future of energy and taking a stand against climate change. Embracing equity and diversity, we are committed to creating inclusive environments where everyone can reach their full potential. Every day, we are working hard to find new solutions, push technological boundaries and redefine service standards to make renewable energy even better.

With the renewable energy transition being pivotal to averting the global climate crisis, BayWa r.e. is at the heart of telling one of the most important stories of our time, and we would love you to join our dynamic communications team to play a leading role in telling it. As a Corporate Storyteller / Contentwriter (f/m/d), you will deliver a broad variety of content to support our external and internal communications, especially our content-led marketing campaigns.

What You Will Do

  • You will take a leading role as an editor and content creator for our r.e.think energy ( content-led platform. You will come up with new ideas for content and then take from conception to delivery from news stories to video interviews and from white papers to viewpoints
  • You will have visibility across our entire business and look out for new content ideas and stories across our internal and external communications help to differentiate our brand through the creative approaches you take
  • You will support our external communications team through the creation of website content, case studies, news releases, feature articles, LinkedIn articles and social posts
  • You will support internal communications with content for our intranet
  • You will work with our global network of marketing coordinators to help identify potential content ideas and bring them to life

What You Bring

  • 2-3 years of demonstrable track record of content creation / copywriting gained in a communications agency or in-house
  • Experience in the conception and implementation of multi-channel campaigns (online, print and video)
  • Proven storyteller
  • Compelling storyteller
  • Evidence of high levels of creativity and “out-of-the-box” thinking
  • Ability to ‘take a story’ and know how best to adapt and creatively tell it across different mediums to maximise impact and connectivity with target audiences 
  • Ability to work with, build on the ideas of others, and always adopt a can-do attitude
  • Knowledge of the renewable energy sector and wider sustainability/environmental issues advantageous
  • Native English and fluent in German – you will be creating copy and content in both languages

What We Are Ready To Offer You

  • Mobile working  
  • Flexible working hours  
  • Modern office atmosphere  
  • Company restaurant / Barista bar  
  • Discounted Conditions Fitness  
  • Discounted Online Shopping  
  • Smartphone, also for private use 
  • JobRad

Is This Role The Right Fit For You?

  • You know how to spot and ‘take a story’ and then expertly tell that story across different communications channels including digital, social and the media?
  • You are equally at home and experienced in crafting longer-form content, such as white papers, articles and blogs, as well as shorter-from newsletters, social posts or news releases?
  • You always have an appreciation for the end audience and how best to convey and creatively bring to life the stories we tell?

Diversity and Equal Opportunity
At BayWa r.e. we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates.
All employment is decided based on qualifications, potential, merit, and business need.
We do not discriminate on the basis of origin, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, pregnancy, veteran status or any other basis covered by appropriate law.


We look forward to your application! 

If you have any questions about the job offer, please get in contact with us.
  • Frau Andrea Quintel
  • HR Manager
  • +49 89 383932 5085
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